Amazon advertising that delivers measurable results

Every day, millions of products compete for the attention of potential buyers on Amazon. To sell successfully today, you need more than just good products and attractive prices. Professionally managed Amazon PPC campaigns ensure your products are visible exactly when customers are actively searching for them.

With Amazon PPC management from metaprice, you increase your visibility, boost your sales, and improve the efficiency of your advertising spend at the same time. Our goal is not just more traffic, but profitable growth.

Your benefits at a glance

✓ Increased visibility on Amazon

✓ Higher sales through targeted advertising

✓ Reduction of unnecessary advertising costs

✓ Improvement of ACOS, TACOS & ROAS

✓ Ongoing optimization of your campaigns

✓ Transparent reporting and actionable recommendations

✓ SKU-based analysis down to the product level, including halo sales

✓ Personal support from Amazon experts

Why Amazon PPC is essential today

Amazon is increasingly evolving into an advertising platform. For many search terms, ads now appear before the organic search results. Sellers who do not have a professional advertising strategy lose valuable reach and market share to their competitors.

A successful Amazon PPC strategy ensures that your products appear exactly where purchasing decisions are made.

Professionally managed campaigns help you to:

• Acquire new customers
• Strategically grow your bestsellers
• Establish new products more quickly
• Increase market share
• Positively influencing organic rankings
• Using advertising budgets efficiently

We do not view advertising in isolation, but as a vital component of your overall Amazon strategy.

What results can you expect?

Actual results depend on your product range, the competitive landscape, and your existing product data. However, our experience shows that significant improvements are possible within just a few weeks.

Typical optimization potential:

• Reducing ACoS
• Increasing ROAS
• Higher click-through rate (CTR)
• Better conversion rates
• More sales with the same advertising budget
• More efficient budget allocation
• Higher visibility for relevant products
• Improving organic rankings

Our focus is always on long-term profitability rather than short-term advertising gains.

Our Amazon PPC services

Strategic analysis of your advertising accounts

Before any optimizations are made, we conduct a comprehensive analysis of your existing campaigns.

In doing so, we examine factors such as:

• Campaign structure
• Keyword Performance
• Bidding Strategies
• Budget Allocation
• Search Term Reports
• Placement Data
• Advertising Costs
• Revenue Trends
• Profitability of Individual Campaigns

This is how we identify potential and create the foundation for sustainable improvements.

Professional Keyword Research

Successful Amazon advertising starts with the right search terms.

We identify:

• High-converting keywords
• Long-tail keywords
• Competitor keywords
• Brand keywords
• High-growth search terms

This ensures your ads reach exactly the customers who already have a concrete intent to purchase.

Campaign Setup and Structure

A clean campaign structure is the foundation of successful Amazon advertising.

We create and optimize:

• Sponsored Products campaigns
• Sponsored Brands campaigns
• Sponsored Brands video campaigns
• Sponsored Display campaigns
• Product targeting campaigns
• Competitor targeting campaigns

This provides Amazon with the right signals, allowing your advertising campaigns to be scaled efficiently.

Ongoing bid and budget optimization

Amazon changes every day.

Competitors adjust prices, new sellers emerge, and search volumes fluctuate. That is why we continuously monitor your campaigns and make ongoing adjustments to relevant factors.

Optimizations include, among others:

• Bids
• Daily budgets
• Keywords
• Search terms
• Placements
• Target audiences
• Ad formats

This is how we ensure your advertising budget is deployed where it achieves the greatest impact.

SKU-based analysis – optimization down to the product level

Many Amazon PPC agencies only look at campaigns, ad groups, or keywords. As a result, significant potential often remains hidden.

metaprice goes a step further.

We also analyze your advertising performance at the SKU level, allowing us to track exactly which products are profitable, which items need optimization, and where advertising budget is being wasted.

Our SKU-based analysis enables, among other things:

• Identification of products with high advertising costs
• Discovery of hidden bestsellers
• Analysis of individual variants
• Budget optimization at the product level
• Determination of profitable search terms
• Detection of conversion issues
• Improvement of ACoS and ROAS per product

Especially with larger product ranges, this often unlocks significant revenue and profit potential.

Instead of making blanket decisions, we optimize based on actual product performance.

More than just advertising

Amazon PPC influences more than just your advertising results.

Additional sales send important signals to the Amazon algorithm. This can also improve your organic rankings.

Potential impacts:

• Increased visibility
• Higher keyword rankings
• Increased brand awareness
• More organic traffic
• Long-term revenue growth

That is why we always view advertising and organic visibility as a single, integrated system.

Who is our Amazon PPC management for?

Private label sellers

Boost your brand's visibility and acquire new customers.

Manufacturers

Use Amazon Advertising to strategically position your products in the market.

Retailers with large product catalogs

Benefit from data-driven analysis and efficient budget management.

Growth-oriented Amazon sellers

Scale profitable campaigns sustainably and in a controlled manner.

New products

Accelerate product launches with targeted advertising strategies.

Our client success stories

Manufacturer in the home & living sector

Initial situation

• More than 450 active products
• High advertising costs
• Disorganized campaign structure
• Average ACoS of 31%

Our approach

• Campaign restructuring
• Implementation of SKU-based analysis
• Bid and budget optimization
• Elimination of inefficient search terms
• Expansion of profitable keywords

Results after 4 months

• 21% lower ACoS
• 63% increase in Amazon Ads revenue
• ROAS increase from 3.2 to 5.1
• Significantly more efficient budget allocation

Private label brand in the pet supplies sector

Initial situation

• New brand on Amazon
• Intense competition
• Low visibility

Our approach

• Launch strategy for new products
• Sponsored Products Campaigns
• Competitor Targeting
• Ongoing SKU Analysis
• Search Term Optimization

Results after 90 days

• Over 180% revenue growth
• Significantly improved conversion rate
• Doubled organic visibility
• Sustainably better keyword rankings

The results shown are for illustrative purposes and may vary depending on the initial situation.

Why Metaprice?

Many agencies provide reports.

We provide data-driven decisions.

Data-driven optimization

No guesswork, just decisions based on real performance data.

Transparent reporting

You will always know which measures are being implemented and what results are being achieved.

SKU-based analysis

Optimization down to the product level instead of blanket campaign management.

Amazon expertise

Many years of experience working with Amazon sellers of all sizes.

Focus on profitability

Our goal is profitable campaigns and sustainable growth.

Personalized support

A direct point of contact instead of anonymous ticket systems.

Common challenges our clients face

"Our advertising costs are constantly rising."

"We don't know which keywords are actually driving sales."

"Our campaigns won't scale."

"We are losing visibility to our competitors."

"We don't have time for daily optimizations."

"We don't know which products are wasting our advertising budget."

This is exactly where our Amazon PPC management comes in.

Request your free PPC potential analysis now

Unlock the full potential of Amazon Advertising.

We analyze your existing campaigns, identify untapped potential, and outline concrete steps you can take to improve your performance.

More visibility.

More revenue.

More profitability.

Start now with a no-obligation analysis of your Amazon PPC campaigns and discover the hidden growth opportunities in your advertising account.

Our pricing:

We offer full-service management for your Amazon PPC campaigns, including setup and long-term, sustainable optimization, starting at €39 net per month plus a percentage of ad spend.

Book your appointment for a free PPC analysis now:

https://calendly.com/metaprice/consulting-analyse

If you have any questions about Amazon PPC or would like a custom quote tailored to your portfolio, please feel free to contact us:

Phone: +442045864545

WhatsApp: +49178 8737618

Email: support@metaprice.uk