Amazon is cashing heavily: Sales fees rise to record highs

Table of contents

1. initiation
2. Amazon selling fees: An overview
3. Why are selling fees increasing?
4. Effects on retailers and consumers
5. Comparison with other marketplaces
6. Strategies for retailers to reduce costs
7. Conclusion

initiation

Amazon dominates global online retail — but this supremacy comes at a price, particularly for Sellers on Amazon. Die Selling fees on Amazon have risen steadily in recent years and have now reached a new record high. For many retailers, this means an additional financial burden. But what is behind this development and how can retailers react to it?

Amazon selling fees: An overview

Amazon collects various Seller fees, including:

• Sales commission (between 8% and 45%, depending on the category)
• shipping charges (for Fulfillment by Amazon — FBA)
• storage fees (monthly costs for stored goods)
• advertising costs (Amazon Ads to make products visible)

Although this fee structure makes the marketplace attractive for customers, it puts retailers under increasing pressure.

Why are selling fees increasing?

There are several reasons for the increase in Amazon fees:

1. Inflation and increased operating costs: Higher logistics and storage costs are passed on to sellers.
2. Amazon's market dominance: Fewer alternatives mean less competition and more pricing power for Amazon.
3. Increasing demand for FBA services: The use of Fulfillment by Amazon is almost unavoidable for many retailers.
4. Regulatory requirements: Higher compliance costs due to new legal requirements.

Effects on retailers and consumers

The rising Amazon fees have far-reaching consequences:

• For retailers: Decreasing margins, higher costs, and potential price increases.
• For consumers: Higher prices and less diversity on the platform.
• For Amazon: Increasing income due to higher fee income.

Many retailers are forced to raise their prices in order to remain profitable — which ultimately affects end users.

Comparison with other marketplaces

A look at others e-commerce platforms shows that Amazon is not alone in charging fees. But how does Amazon compare?

Platform sales commission inventory costs (FBA/counterpart)amazon8-45 %HigheBay10—12 %NoneEtsy6.5% + feesNoneShopifyNone, but aboVariable

There is no alternative to Amazon for many retailers, as the reach is enormous — but at what price?

Strategies for retailers to reduce costs

To the increasing Amazon fees There are a few approaches to counteract:

1. Optimizing product prices: A clever calculation can help you plan for fees.
2. Check alternatives to FBA: Self-delivery can be cheaper in some cases.
3. Use multi-channel sales: Selling on multiple platforms reduces dependency on Amazon.
4. Use targeted advertising: Use Amazon Ads strategically to reduce costs.
5. Avoid long-term storage: High storage fees reduce through efficient inventory management.

Conclusion

The rising Amazon selling fees present retailers with new challenges. While Amazon remains one of the most important sales platforms, retailers should act strategically to minimize their costs and explore alternative sales channels. The market remains on the move — and those who remain flexible can remain successful despite rising fees.

‍

If you have any questions about our blog posts, our repricing software or our consulting solutions, please contact us at:

email: support@metaprice.de

‍Telephone: 0214/33010250

Whatsapp: 0163/2202270

About our free test accounts:

‍Free test account for our Amazon Repricer

‍Free test account for our eBay Repricer‍

‍Free test account for our Kaufland Repricer

‍

‍

‍